Services

Are you ready to get serious about your content?  Below you’ll find some basic services you can leverage to grow your business (feel free to contact me directly if your project is especially unique):

Sales Copywriting

Sales writing isn’t about just words on a page.  It’s a specialized strategy for tapping the deepest psychological needs of your ideal customers to show them why your offer is the best solution.

Let’s capitalize on the findings of the greats, from John Carlton to Eben Pagan.  I use an in-depth process to evaluate your offer, reverse-engineer your ideal prospect to understand their deepest wants and needs, and craft a hard-hitting sales page that speaks to them on multiple levels.

This type of sales writing takes skill, it takes time, and it takes effort.

The end result is a direct impact on the bottom line.

Articles & Blog Posts

Articles and blog posts are written solely for the reader and are designed to educate, entertain, and inform. I can change my style depending on your needs, creating a voice for your site, and deliver articles on a long-term regular basis if a long campaign is your intent.

These are fantastic for deep article syndication and marketing to ezine newsletters (not to be mistaken for article directories).

I highly recommend we keep the word count for these types of articles on the longer end, roughly 650-1300 words each. Longer articles provide more value to the reader, allow me to say everything I need to say, and are more Google-friendly.

If you’d rather have short blog-style pieces, that’s of course not a problem.

SEO Articles

Writing for SEO does still have value these days, but articles written for search engine traffic alone do not convert. Readers see your content is written to please Google but has nothing to offer them and quickly click away.

Let’s give readers what they’re looking for.

We can do this by “answering” the query that brought them to the site (while withholding enough so as not to give away the bank). If you give me a keyword string, I don’t just include it in the article; I build the article around it.

Web Content

Web content differs from typical article writing as it is meant to paint a picture and build a brand for your company. This is especially important stuff for offline companies, who would be insane to allow a marketer to plaster up some keyword-stuffed nonsense as a representation of their company image.

Let’s put your best foot forward and make sure your customers know exactly what sets your business apart.

Opt In Reports

Want a valuable report you can offer your prospects for free so they give you that all-important email? While more general in nature, leaving your reader a reason to purchase your main offer, freebies nonetheless must be high-quality in order to gain trust.

Once you get their email, you can market to them again and again by providing highly valuable content straight to their inbox, reminding them of your offer.

Use my next service to make the most out of those emails.

Email Autoresponder Series

A lot of newbie marketers get the whole system right, creating a sweet-looking website, holding their prospect’s attention, and even getting them to hand over their contact details. But that’s where so many drop the ball.

Because an email means nothing if you don’t know what to do with it.

Let’s create a series of compelling messages, offering a nice, useful tip in each one without giving away the whole game, and then occasionally steer them towards your offer from time to time as you build a relationship.

A series of 7-10 messages is usually a great start, and once I’ve written them for you, all you have to do is load them into your email autoresponder and schedule their release — completely automated.

Viral Reports

Let’s go even further by offering valuable information and linking to great resources that pay you an affiliate commission. Give that report away on the Internet, and give people permission to give it away as well, and if it goes viral you stand to make a decent payout on affiliate commissions.

My viral reports are jam-packed with helpful information because that’s what gets people passing it around, and I include some sales copy, calling your readers to action, in all the right places!

eBooks

The quickest way to create an information product is the good ole’ eBook, but if you skimp on product creation your customers will not be in the least bit happy with their purchase – this is one area where skimping is business suicide. Have me create the entire product for you while you focus on your launch or get started researching your next niche.

You can either give me an outline you want to work from or I’ll come up with one for you and, upon your approval, flesh it out.

Video Scripts

Many online marketers firmly believe written content is going the way of the dinosaurs and that video will completely take over. While I believe that idea to be a bit too simplistic, video certainly gives any information product or launch campaign that extra “umph.” And lucky for me, a great writer is needed to write those high-quality video scripts to keep things on track.

I have written entire video courses for some of my bigger clients.

Give me your outline, and I’ll lay it out in an instructional, conversational style suited to your taste and format it so that it’s easy for you to memorize or read from.

Note:  You don’t find any prices here because every project is unique and calls for a different level of research and overall effort.  Until I speak with you about your specific needs, I cannot tell you how much work it will take.  This is the typical process when working with a professional copywriter.

To discuss your needs and inquire about pricing, get in touch today.  Or read through testimonials here.